We built this because we kept overthinking
Every founder knows the feeling. You've got an idea. It could be good. But is it good enough? So you research. And tweak. And ask friends. And research more. Months pass. Nothing ships.
The problem
Perfectionism kills more startups than bad ideas. We've watched friends (and ourselves) spiral into endless validation loops, chasing certainty that doesn't exist. Meanwhile, mediocre ideas with great execution were winning markets.
The insight
Economist Herbert Simon coined "satisficing" — the idea that seeking something "good enough" beats chasing perfection. It's not about lowering standards. It's about knowing when you've crossed the threshold where shipping beats iterating.
The solution
Satisfice gives you an honest, data-backed gut check. Not a guarantee of success — nobody has that. Just a clear answer: is this idea ready to test in the real world, or does it need more work first?